Why PXW?
PXW is committed to accessibility, diversity and inclusion, as well as sustainable approaches to each of these important issues. We believe your consumers and customers should be able to access your websites, while also striving to provide a visually rich user experience.
Our solutions blend creativity with compliance, helping brands stand out while staying inclusive and future-ready.
Our experience with FMCG sector has collected a number of use-cases where inclusivity has played a vital role in many ways for the brand.
Our Approach
We believe digital content should be usable and welcoming for everyone. That’s why we’ve designed our website with accessibility in mind from the very beginning - so that people of all abilities can navigate, understand and interact with our content with ease.
While dealing with Healthcare websites' digital content, we figured out edge cases differently due to its vulnerability scale. Different user group experiences the content differently. Our approach and consultation ways focus on different user groups in order to develop a custom solution to inclusivity. Because PXW believes that Accessibility is more than a compliance.
What We Stand For
We understand that real impact comes from designing with empathy - ensuring no one is left out because of their abilities, background, or circumstances.
Accessibility for All
Over 1 billion people worldwide live with some form of disability. At PXW, we take this seriously. Whether someone uses a screen reader, keyboard navigation, or needs higher color contrast, we ensure our designs meet WCAG accessibility standards. We believe websites and apps should work well for everyone - not just the majority.
Diversity in Design and Thinking
Our team brings together professionals from varied cultural, professional and personal backgrounds. This mix fuels creative ideas, inclusive designs and innovative problem-solving. It also helps us better understand global audiences, making our digital solutions more relevant and impactful.
Inclusion in Every Step
Inclusion isn’t just a checkbox for us. It’s about representation, participation and respect. We include accessibility testing, user feedback from diverse groups and constant learning as part of our workflow. This allows us to craft experiences where users feel seen, heard and valued.
We're constantly testing and refining our site to support a wide range of assistive technologies, devices and user preferences. For example:
- We use clear, descriptive headings to improve navigation.
- Our content maintains strong color contrast for readability.
- All images include meaningful alt text.
- Our site is fully navigable by keyboard, without relying on a mouse.
Our Mission 
To create a globally connected and inclusive world where innovative solutions empower individuals and organizations to thrive, breaking barriers and fostering sustainable progress for future generations.
Our Vision
To deliver global, inclusive solutions that prioritize accessibility, bridge gaps and empower diverse communities while driving impactful change and fostering meaningful connections across industries and borders.
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PXW is the perfect choice for marketing-driven companies aiming to build high-performing websites in competitive markets. It empowers teams to boost conversion rates through smart personalization and data-driven content optimization.
Our Values
We are committed to compliance, equality and quality. By adhering to industry standards, promoting fairness and delivering excellence, we ensure impactful solutions that reflect integrity and inclusivity.
Our Team
A dedicated group of experts certified to meet industry standards, including industry-relevant certifications (WCAG, ISO, etc.). Our team is driven by passion, professionalism and a commitment to creating accessible and innovative solutions.
Want to learn more about what we believe and build? Check out our latest blog posts.